Message from the Founder
My career started in sales. I loved the freedom of the road, meeting people face-to-face, and learning how to listen and present solutions that really helped. But I also saw how messy and overwhelming the business side of sales could be — leads slipping through the cracks, missed follow-ups, and too much time wasted on paperwork.
That experience shaped everything I’ve done since—building systems that reflect how sales actually works, not how tools promise they should.
At Ascend, my work focuses on stepping into complex HubSpot environments and making them usable again—cleaning up data, aligning pipelines to real sales behavior, and putting structure in place that teams can actually maintain. The goal isn’t more tools or activity. It’s clarity, trust in the system, and momentum that lasts.
Krista Moon
Connect
Our Core Values
Driven by Curiosity
Rapid learners constantly searching for a deeper understanding and more effective strategies and processes.
Open-
Minded
Not afraid to try something new, but consider all points of view before taking action.
Scientifically-Driven
Use well-developed analytical skills to create and test hypotheses that drive data-driven decision-making.
Strive for Perfection
Put maximum effort into every aspect of the job and take ownership of decisions, actions, and results.
Invested in Success
Authentically invested in the growth of the client and company. Your success is our success!
What Makes Us Unique
Embedded Sales Ops Leadership
Get senior-level expertise without the overhead.
Fixers, Not Deck Builders
We analyze, recommend, and train your team for success.
Systems Built for How Sales Actually Works
Systems built to power both revenue and operations.
Clean Data, Real Pipelines, Trusted Reporting
Every solution is designed to drive measurable results.
