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Outline the buyer's journey and identify topics relevant to their decision-making process. Write sales templates and sequences that align with the marketing content strategy.
Help sellers segment prospects and create a system for ensuring the most qualified are at the top of the pile.
Create and maintain an efficient and productive process for delivering sales and marketing KPI's to key stakeholders.
Create sales training videos and guides for how to use the sales playbook and get the most out of the CRM, plus ongoing consulting, coaching, and support.