Business Growth Blog

Technology

    3 Options for Creating a Cohesive Marketing System

    When it comes to all the functionality you need for lead generation, I came up with about 16 must-have marketing technologies- and that's just for starters. Truth be told, there are many others I wanted to include, but the list was getting too long.

    Regardless, it's a LOT of stuff. Every technology costs money and they take time to learn. Worst of all, dorking around with technology can be a real barrier to actually doing marketing and generating leads.

    Creating a marketing system that has all the functionality you need can be a challenge. You have 3 options for efficiently pulling all of these marketing technologies together.

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    Must-Have Marketing Technology for Lead Generation

    There's no way around it: marketing requires that you have certain technological capabilities. Here's a list of the functionality you need in order to generate leads online (it's long, but there's an important reason for each component):

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